Milk production by 2020 is about 150 million MTs

Media Release

“Milk production by 2020 is about 150 million MTs”

Mr. P. Vishwarup, Hon’ble Minister for Animal Husbandry, Dairy Development, Govt of AP

Hyderabad, 9^th September 2011:

The FAPCCI and Department of Animal Husbandry, Animal Husbandry, Dairy Development and Fisheries, Government of Andhra Pradesh have jointly organized State level workshop on “Development of Dairy Industry in Andhra Pradesh – A Changing Perspective” today at Federation House, Red Hills, Hyderabad. Mr. P. Vishwarup, Hon’ble Minister for Animal Husbandry, Dairy Development, Fisheries and Veterinary University, Government of Andhra Pradesh was the chief guest for the workshop.

Mr. S. Bhale Rao, IAS, Special Chief Secretary to Govt of AP, Dept. of Animal Husbandry, Dairy Development, Fisheries & Chairman, APDDCF, Mr. Praveen Prakash, IAS, Managing Director, APDDCF, Mr. P. Mohanaiah, Chief General Manager, NABARD, Mr. V.S. Raju, President, FAPCCI, Mr. Srinivas Ayyadevara, Vice-president, FAPCCI, Mr. K. Bhaskar Reddy, Chairman, Agriculture Committee, FAPCCI, Dr. M.V. Reddy, Director, Dept. of Animal Husbandry, Govt. of AP, Mr. D. Venkateshwarlu, CEO, Andhra Pradesh Live Stock Development Agency, Mr. M.V. Rajeshwara Rao, Secretary General, FAPCCI, Mr. A.S. Kumar, Deputy Secretary General, FAPCCI have the other key speakers at the occasion.

Mr. P. Vishwarup, Hon’ble Minister said that the Over the years, efforts of expanding milk availability through increased Milk Production has resulted in growing per capita availability of milk from 105 gram per day in 1970 to current level of more than 200 grams per day. The expected target of milk production by 2020 is about 150 million MTs. The Milk production in Andhra Pradesh has gone up from 72.57 Lakhs MTs in the year 2004 to112.56 Lakhs MTs in the year 2011. For sustaining further development, Dairy Industry has to cope with the rapid transformations that are taking place in Indian Economy.

Our Dairy farmers are being benefited from different Dairy Development schemes in India. State has spent about 93 Crores for development of dairy activities through APDDCF during the last seven years on various schemes like Pasu Kranti Patham, CM Package, PM Package, IDDP, RKVY etc to increase the milk production and productivity by providing suitable infrastructure, forward and backward linkages for Milk producers in Milk procurement, providing marketing facilities and capacity building etc. By implementing the above schemes, Federation is procuring an additional milk of about 70000 and about 40000 milk producers were benefited under various programmes.

Mr. Vishwarup also said that - under National Dairy Plan, proposals have been made to increase the Milk Production and productivity further and increasing the organized sector’s share in Milk marketing. Establishment of new BMCUs and expansion of marketing facilities in II tier and III tier cities with an outlay of Rs.723.00 Crores is proposed in the coming next 4 years. Under MGNREGS

programme, it is planned to mobilize the villages to be self sufficient in fodder production through development of fodder nurseries, bund plantation, perennial fodder crops and fodder conservation with an outlay of Rs.965.00 Crores in the coming next 4 years.

Further RKVY Project functioning since 2007-08 is providing initiatives in dairy development activities. 68 Bulk Milk Cooling Units were established duly covering 1318 new villages. Modernization of the Milk Products Factory, Hyderabad has been taken up in this scheme to improve the Milk Processing and quality apart from establishment of One UHT Milk Packing station. Further proposals have been made for additional milk chilling and processing facilities by establishing Three

New Milk Chilling Centers- at Madakashira and Kalyanadurgam in Anantapur District & Polakal in

Medak District. Similarly Special initiatives will be taken up for development of dairy sectors in Warangal and West Godavari districts by further establishments of New BMCU’s Mr Vishwarup said.

Access to significant technological innovations, development and creation of infrastructural facilities were also given considerable boost to dairy development. Animal health and quantity breading practices were also contributed for further development of dairy activities. This made our country to reach the distinction of being the highest Milk producer in the world with an average growth rate of 4-6 percent per annum. In terms of Milk Production, more than 110 million tones of milk in India during 2010-11 and Andhra Pradesh stands at 2^nd position in India. This helped in improving quality of life of the rural public apart from employment generation amongst the rural people Hon’ble Minister explained.

Mr. S. Bhale Rao, IAS, Special Chief Secretary to Govt. of AP, Dept. of Animal Husbandry, Dairy Development, Fisheries & Chairman, APDDCF said that the insurance cover is also an important task, human resources care city should be addressed like veterinary doctors etc. The State Government of Andhra Pradesh is planning to launch a state wide milk mission with a target to increase milk production.

Mr. V.S. Raju, President FAPCCI explained objective of the programme is to focus on the changing perspective, acquaint the delegates with changing trends in Livestock Management and Clean Milk and Milk products, familiarize the changing technology and their application in Milk and Milk products, manufacturing and packaging in Dairy industry.

Mr. Raju said that the dairy cooperatives are found everywhere in both the developed and developing countries. In developing countries, it is one of the income sources of their rural population whereas in developed countries it is taken as a sustainable business. Developing countries focus on increasing production of milk and milk products. Dairy cooperatives have been getting various opportunities as well as facing different challenges. The dairy cooperative movement has not only improved the lives of the people but has made significant contribution to the economy of the State itself.

Keeping this in view for the development of Live Stock, milk and milk products in the State FAPCCI is organizing this workshop. The subject selected for the workshop relate to practical issues aiming at enhancing the competitiveness, utilizing the available opportunities and creating optimum share in the dairy markets. I hope the deliberations of the workshop will be fruitful and suggest ways and means to improve the competitiveness of the Dairy sector he said.

K. Bhaskar Reddy, Chairman, Agriculture Committee, FAPCCI requested the government to reduce vat 14.5% to 4% on milk and milk products to encourage dairy industry in Andhra Pradesh.

Mr. Praveen Prakash, IAS, Managing Director, APDDCF said that 40 bulk cooling centers are ready to be given to the formers or entrepreneurs.

Mr. P. Mohanaiah, Chief General Manager, NABARD, Mr. Srinivas Ayyadevara, Vice-president, FAPCCI, Dr. M.V. Reddy, Director, Dept. of Animal Husbandry, Govt. of AP, Mr. D. Venkateshwarlu, CEO, Andhra Pradesh Live Stock Development Agency also spoke.